About

VILED Jewelry and Watch Salon, the first boutique of the company, opens in Almaty.

VILED Group becomes a key partner of the Ayala charity foundation. For more than 10 years, the company has been actively promoting the programs and promotions of the fund.

Jewelry and watch boutique Van Cleef & Arpels opens in the southern capital.

The grand opening of the official Cartier boutique is taking place in Almaty. It presents jewelry, watches, accessories and perfumes of the legendary French brand.

A closed presentation of VILED took place in Almaty, which was marked by the first and only visit of Julio Iglesias to Almaty.

The first boutique of the company is opened in Astana - jewelry and watch salon VILED.

The official Tiffany & Co boutique has opened its doors for residents of Almaty. It presents the brand's jewelry and accessories.

The closed presentation of Cartier was held in Almaty, which was crowned by the first and only performance of the “Queen of Burlesque” Dita von Teese in Kazakhstan.

The entrance group of the VILED boutique gallery in Almaty is being transformed thanks to its unique thematic design. Since then, seasonal admission decor updates have become a glorious tradition of the company.

VILED Group opens the first and only in Central Asia service center of an international level, which has no analogues in terms of equipment and training.

With the participation of the VILED Group, exclusive watches Van Cleef & Arpels Midnight in Almaty were created by special order. The starry sky pattern on the watch dial repeats the location of stars above Almaty.

The company opens the first multi-brand Department store Saks Fifth Avenue in the CIS and Central Asia. It presents a carefully selected range of premium women's, men's and children's clothing, accessories, shoes, jewelry, perfumes and interior items.

VILED is an official partner of the Miss Kazakhstan contest.

VILED Style boutique in Astana hosts an exhibition of works by Renoir, Cezanne and Van Gogh from a collection of private collections.

The official boutique of one of the world's most luxurious jewelry brands Graff is opening in Almaty. The boutique presents the most famous collections of Graff - from wedding rings to jewelry watches.

The multi-brand jewelry-watch salon VILED on Nazarbayev Avenue reopens its doors after reconstruction. Throughout its existence, a multi-brand salon offers its customers the best assortment on behalf of world brands and recognized contemporary designers.

The largest shopping mall, Talan Gallery, now features Viled Style, introducing exclusive mono-brand boutiques for women, men, and children. The launch includes the Viled multi-brand jewelry boutique, showcasing luxury brands such as Cartier, Graff, Boucheron, Roberto Coin, and Chimento. Additionally, new standalone boutiques for Chopard, Tiffany, Kiton, Loro Piana, Brunello Cucinelli, Dolce & Gabbana, and Valentino have opened.

10th anniversary of Saks Fifth Avenue in Kazakhstan and franchise extension until 2032, confirming the brand’s success in the region. Over the past decade, the store has become a premier destination for luxury shoppers, further solidifying Kazakhstan’s presence in the global luxury market. The contract extension unlocks new opportunities for investment and the expansion of the fashion, jewelry, and watch segments.

Viled Style for Men, a multi-brand men's clothing boutique has opened in Talan Gallery, the largest shopping mall in Astana, along with a new Kiton boutique and a Zegna corner.

In Almaty, Saks Fifth Avenue has introduced the Home & Gift department, featuring brands such as Christofle, Ginori, Lladro, Haviland, and Daum, as well as an expanded Baccarat collection, offering luxury tableware and gifts from the world's leading porcelain and crystal brands.

The Cartier boutique has been redesigned in line with the brand’s Local Touch concept, incorporating elements inspired by local culture and traditions. The boutique features a stunning snow leopard panel, symbolizing Almaty, harmonizing with Cartier’s iconic panther. A marquetry depiction of Charyn Canyon adds to the boutique’s unique design. Additionally, new Brioni corners have opened in Almaty and Astana.